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AI and Automation
The Always-on Incrementality Platform
Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s products are designed to help companies build a holistic view of their customers, understand their preferences, anticipate their actions and ultimately make decisions that lead to better business outcomes. From the humble beginnings of a four-bedroom to having presence in 17 offices across Asia Pacific, U.S. and Europe, Appier currently helps more than 1000 customers embark on AI-enabled digital transformation in digital marketing and process close to 30 billion predictions daily.