Incrementality Measurement with INCRMNTAL and DV360

Onboarding your aggregated data using DV360 will be seamless and quick.

DV360 is Google's own demand side platform. A DSP is a technology platform used to buy and run programmatic advertising. Advertisers use a DSP to set preferences such as which audience characteristics to target, how much to spend for each ad that displays and what time of day to display their ads and others.