About the Author

Luckey Harpley is the Staff Product at Remerge, one of the world's leading mobile demand-side platforms (DSPs). He is responsible for the company's internal tooling, creative products, and reporting capabilities. Luckey has over ten years of ad tech industry experience, specializing in innovative app retargeting solutions and driving tangible results for clients. Before joining Remerge, Luckey was a project manager and an integration engineer at Adjust, a Mobile Measurement Partner (MMP).