Solutions
Teams
Built for your whole team.
Industries
Trusted by all verticals.
Platform
Use Cases
Many Possibilities. One Platform.
Home
Solutions
Teams
Built for your whole team.
Industries
Trusted by all verticals.
Platform
Use Cases
Many Possibilities. One Platform.
Pricing
Resources
Company
FAQ
If Coca Cola cut their $4bn marketing spend to $0. Would their sales also go down to 0 ?
Ground truth experiments to measure incrementality are BS.
We wrote about our research and model development in this eBook
Creating a Synthetic Ground Truth to Measure Marketing Performance
(When the ground isn't flat)