Case Studies

We are proud to work with some the leading companies across several industries. See how INCRMNTAL helps clients unlock value. 

Updated Aug 26, 2025

The Data Science of Machine Learning Scoring App Featuring

The Apple App Store is one of the most popular...

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by Maor Sadra Updated May 21, 2025

Marketing Essentials: Marketing Metrics and KPIs You Should Be Reporting To Your CMO

Impressions, followers, conversions, leads… When it comes to marketing metrics...

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by Maor Sadra Updated Oct 26, 2025

Mythbusing: Incrementality needs user-level data?

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Updated Aug 26, 2025

Are you a maximalist or a minimalst?

How many channels are companies advertising across?

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by Maor Sadra Updated May 21, 2025

Cutting the Right Marketing Spend

You don’t know that you’re going into a recession until you’re actually in one.

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Updated Aug 24, 2025

Fraud Always Finds a Way

Mobile advertising has a dark skeleton in the closet under the term Fraud.

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