Case Studies

We are proud to work with some the leading companies across several industries. See how INCRMNTAL helps clients unlock value. 

Fake CTV
Updated Jan 13, 2026

Fake CTV, Real Fraud

CTV works but fraud thrives attribution rewards deception over impact

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bing incrmntal
Updated Jan 13, 2026

Bing, the Unsung Hero

Bing drives surprising incremental lift, despite tiny budget allocation.

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Articles
2026 Predictions
by Maor Sadra Updated Jan 13, 2026

2026 Predictions and Premonitions

The changes coming to an adtech industry near you

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2025 retrospective
Updated Jan 13, 2026

2025 Predictions Retrospective

Turns out we still read the industry like a book.

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by Maor Sadra Updated Nov 25, 2025

The Next Evolution of INCRMNTAL

Built-in AI assistant guides users through setup, best practices, and optimization workflows.

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Updated Nov 25, 2025

How to Measure Marketing Effectiveness: Proven Methods to Track Campaign Impact

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Articles