Case Studies

We are proud to work with some the leading companies across several industries. See how INCRMNTAL helps clients unlock value. 

from attribution to truth
Updated Jan 12, 2026

Why Incrementality Is Going Mainstream

Incrementality is going mainstream. Measurement must evolve or mislead.

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Black Friday incrementality
Updated Jan 21, 2026

Black Friday 2025: INCRMNTAL Insights

Black Friday insights: what scaled, what worked, and what lifted.

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Articles
In-app advertising
by Maor Sadra Updated Dec 22, 2025

In-App Advertising: How to Advertise in Apps and Mobile Apps for Maximum Incrementality

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Articles
paid partnerships on Instagram
by Maor Sadra Updated Jan 13, 2026

Paid Partnerships on Instagram: How to Measure Incrementality, Not Just Engagement

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Articles
by tvScientific Updated Jan 13, 2026

CTV optimization grew up (Guest Post)

Where CTV Is Headed: Performance + Incrementality = Truthful Impact, Worthy of Your Budget

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Articles
Measurable DOOH
Updated Jan 1, 2026

DOOH Goes Performance

Bidding on your local bus stop advertising location

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