Roundtables

Exploring the Multiverse: Matej Lancaric

Matej Lancaric joins us again, this time we delve into the intriguing topic of AI's emergence in creative production, and it's possible implications on employment.

Introducing our new brand

What are the Most Popular Advertising Channels?

Several weeks ago, we shared an analysis...

What is the Incrementality of Google?

While we by no means claim to represent...

The Data Science of Machine Learning Scoring App Featuring

The Apple App Store is one of the most popular...

Marketing Essentials: Marketing Metrics and KPIs You Should Be Reporting To Your CMO

Impressions, followers, conversions, leads… When it comes to marketing metrics...