Roundtables

Enjoy some of our roundtable discussions with some of the brightest minds in marketing. 

Updated Oct 22, 2024

Cross Platform. Omnichannel. Multichannel

Are the new mediums a hype or a trend?

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Articles
by Dr. Cedric Jacquiot Updated Aug 26, 2025

Adapting Your Targeting Strategy for a Privacy-First World by Adikteev

Adikteev Shows You How to Adapt Your Targeting Strategy for Success in a Privacy-First World

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Updated Oct 1, 2024

7 Reasons Why Measuring Marketing for Well-Known Brands is More Challenging Than for Non-Branded Products

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Articles
by Aleksandra Sandler Updated Aug 26, 2025

Product Announcement: INCRMNTAL Performance Map

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by Maor Sadra Updated Aug 26, 2025

INCRMNTAL vs. MMM What are the differences ?

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by Maor Sadra Updated Jun 30, 2025

What makes retail media so incremental & irresistible ?

Amazon's advertising business has become a massive revenue driver for the company, rising to challenge giants like Google and Facebook in the digital ad space.

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