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Roundtables
Enjoy some of our roundtable discussions with some of the brightest minds in marketing.
Updated May 18, 2025
CTV Incrementality Report
Discover why Connected TV is outperforming YouTube and Linear, with real incrementality data from $2B in ad spend. Smarter spend. Measurable results. Scalable success.
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Updated Apr 28, 2025
Selling on Amazon, Target, or Walmart
Learn why incrementality experiments fail without real data access
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Updated Apr 17, 2025
Stop Guessing. Start Knowing
The Value of Always-On Incrementality Measurement
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Updated Mar 27, 2025
The Marketing Tech Stack in 2025
In 2025, cookies crumble, AI never sleeps, and attribution's a mess. Success demands a smart tech stack that transforms marketing chaos into compounding returns.
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