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Measure any type of ad spend
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Whitepapers
Dive deeper with our white papers, where we investigate and explain the advertising industry, marketing measurement, attribution, analytics and other industry insights.
Updated Oct 25, 2025
A completely unscripted interview between founders
After not seeing one another for 18 months, we recorded this interview, sharing the story of how we met, and how (and why) we came up with the idea of INCRMNTAL.
Play