Podcasts

The INCRMNTAL podcast brings interviews, roundtables and opinion pieces about the advertising industry, marketing measurement, attribution, analytics and other industry insights.

Updated Feb 22, 2024

Orchestrating Measurements: Katherine Sadouskaya

Join us in this episode as we talk with Katherine Sadouskaya User Acquisition & ASO / Women in Games Ambassodor. Katherine is a marketing professional with over 5 years of experience in mobile gaming.

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by Maor Sadra Updated Feb 12, 2024

Cookies are going away

(or maybe there is no cookie?)

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by Maor Sadra Updated May 21, 2025

Causal AI

And the five phases of innovation acceptance

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by Maor Sadra Updated Jul 10, 2024

What does INCRMNTAL replace?

(hint: It’s not the MMP)

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by Tommy Albrecht Updated May 26, 2024

Targeting Strategy in the Privacy Puzzle

Funnel

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by Ksenia Yurkina Updated Feb 1, 2024

Targeting Strategy in the Privacy Puzzle

Apptica

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