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A collection of blog posts written by INCRMNTAL and guests about the wonderful world of advertising, marketing measurement, omnichannel marketing strategies, marketing analytics and other industry insights.
Updated Aug 21, 2025
Exploring the Multiverse: Paul Kovalski from Self Financial
Paul Kovalski from Self Financial joins us to explore a dystopian realm where ads could be targeted based on new worth...
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Updated Aug 21, 2025
Exploring the Multiverse: Moshi Blum
Moshi Blum from Beach Bum joins us to explore a universe where the "X" button on gaming becomes standardized so that gamers can actually close ads...
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Updated Aug 21, 2025
Exploring the Multiverse: Natalia Vasilyeva
Natalia Vasilyeva from Anzu.io joins us explore a universe where AAA games adopt the freemium model that has proven to be so successful in the (mobile) gaming industry.
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Updated Aug 21, 2025
Exploring the Multiverse: Matej Lancaric
Matej Lancaric joins us again, this time we delve into the intriguing topic of AI's emergence in creative production, and it's possible implications on employment.
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