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A collection of blog posts written by INCRMNTAL and guests about the wonderful world of advertising, marketing measurement, omnichannel marketing strategies, marketing analytics and other industry insights.
by Maor Sadra Updated May 21, 2025
Best Practices for Performance Marketing
The best performance marketers are somewhat of a mix of art and science...
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Updated Aug 25, 2025
Why Did My Campaigns Stop Working ?
After weeks of optimizations, tests, creative variations, price adjustments, negotiations, and lots of coffee...
Read Moreby Maor Sadra Updated Aug 25, 2025
Why Did My Liftoff Campaigns Stop Working ?
After weeks of optimizations, tests, creative variations, price adjustments, negotiations, and lots of coffee...
Read MoreUpdated Aug 25, 2025
Why Did My Campaigns Stop Working on UnityAds?
After weeks of optimizations, tests, creative variations, price adjustments, negotiations, and lots of...
Read Moreby Maor Sadra Updated Aug 25, 2025
Why Did My IronSource Campaigns Stop Working ?
After weeks of optimizations, tests, creative variations, price adjustments, negotiations, and lots of...
Read Moreby Maor Sadra Updated Aug 25, 2025
Why Did My Google Campaign Stop Working ?
After weeks of optimizations, tests, creative variations, price adjustments, negotiations, and lots of coffee...
Read More